After debuting their latest Pusha T collaboration this past week, Adidas continues their strong run with yet another successful partnership. The extremely popular NMD series is now getting a boost from iconic singer/producer, Pharrell Williams, who joins the athletic brand for a new colourway of the Hu capsule. Starting next year, the Human Race series will get a mauve edition called, “Noble Crimson”, which will yet again feature boost technology on its sole. Pharrell and Adidas originally linked up in July to show off the Hu sneakers, which have quickly become one of the brand’s most sought after exclusives.
One of the shoe’s most discussed highlights is the innovative lacing, as well as the unique text sprawled across the knit fabric. It’s important to note, that the pair released a very similar version of the Hu back in the summer, which was dubbed, “Friends & Family”. The main difference between the F&F and the Crimson design, is that the latter is outfitted with English text, while the other is in Japanese. You can take a closer look at the new colourway below, and be sure to visit Adidas’ website when the trainers officially drop.
