Aldo has just released the latest edition of its annual #friendsfight friendship bracelet benefiting the fight against AIDS/HIV. Last year’s Aldo set the bar high with its collaboration with House of Waris. This year they’ve partnered with partnering with New York’s cool kid store VFiles on four neon styles. Retailing at just $5 each, 100% proceeds of the summer-camp-style friendship bracelets will go to Partners in Health, a non-profit organization rethinking global health.
Alongside the black, green, yellow and pink unisex bracelets, Aldo and VFiles have created a series of online videos profiling diverse groups of friends sharing stories of the times that they fought for each other.
The Aldo X VFiles bracelets are available now in select Aldo stores worldwide, on the Aldo.com, VFiles.com, as well as the VFiles store on 12 Mercer Street in New York.
