Backpacks are having a moment. Don’t conjure up teenage memories of hauling around boring textbooks… this season designers have re-imagined the grade-school necessity and style dictators have declared it cool for the working guy to carry around a backpack.
You can go bold with your bag… but, I’m partial to the classic (slightly retro) look of Fjallraven’s Rucksack. It must be that sleek, minimalist Scandinavian design.
Think substance with understated style.
Not familiar with the Swedish outdoor brand? The company was founded in 1960 in the Swedish town of Örnsköldsvik, and has since grown to establish itself in over 30 countries. In Canada, there’s a lengthy list of independent retailers that carry the bag. Of course, you can alway shop online at: www.fjallravencanada.com or check out the newly opened Vancouver flagship store.
